Why Care?

Why Care?

If you’re looking to start your own business and perhaps you’re the proud owner of a successful business already, you can begin your next venture exploring anything you like.

Why would you look into the care industry specifically?

Potential profit and soaring

Let’s address the elephant before it stomps away from us… We all know that a business has to be profitable, right?

And with an ageing populating, it’s no surprise that people are going to be ever more reliant on domiciliary care services.

With the latest news that the government intends to carry out a review into patients in long-term specialist hospitalised care, community social care is going to take an increasingly important role in our localities. It will be agencies like Apollo that will be perfectly placed to help vulnerable adults adjust to life at home.

From a financial perspective, it’s a great time to launch a care business. You will be able to hire staff and generate a profit, which will in turn lead to financial freedom.

Yet, that’s not the only, nor the best motivation.

Opportunity to make a difference

We are never really happy until we try to brighten the lives of others.

Helen Keller

We understand that start-ups seem far more glamorous than a franchise. You can’t get creative with branding, investing in designing an app and becoming part of the technical elite may pique your interest a lot more initially.

Yet, there does come a point when our daily activities come to seem pointless if we don’t feel what we do matters in the grand scheme.

That app you might have invested in, it could help people count their calories, do more exercise or monitor blood pressure. Then again it might simply provide happiness for the next generation of Candy Crush enthusiasts.

Every job solves a problem, be it alleviating a customer frustration with an electrical appliance through call centre work or helping people pay for their goods in a supermarket.

One study by the University of Michigan has shown that the single factor that elevates performance and job satisfaction is caring about what you do. In other words, you can see the impact of your job on other people.

A lot of jobs and businesses don’t allow you to glimpse the end user. This could be because your business is one part of a supply chain operation.

In healthcare, social care and domiciliary care, you can see first-hand the difference you are making to service users.

Plus, you have the benefit of touching the lives of so many people through your day -to-day profession.

Be a philanthropist

One of the secrets of life is that all that is really worth the doing is what we do for others.

Lewis Carol

Care allows you to be that thing that only the wealthiest in society get to be called: a philanthropist.

Literally meaning someone who likes people, we think of great benefactors from the Victorian age, not every day people.

Yet, by buying a care franchise, you are buying the vehicle to provide comfort to many people who simply can’t look after themselves. While other people have a knot in their stomach or sleepless nights worrying about their purpose on this earth, you can sleep easy knowing you get paid to be charitable with your time and your company resources.

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